oh yeah! I'll go to Kyoto.20 years of Collection (Souda Kyoto he Ikou)

Product Description

This book is a collection of photos and catchphrases from 20 years of JR Tokai's "Let's go to Kyoto" posters. It compiles photos, catchphrases, and descriptions of temples and shrines used in the posters, arranged chronologically by the spring, summer, fall, and winter chapters. The campaign was launched in the fall of 1993 to commemorate the 1200th anniversary of the establishment of the Heian-kyo capital in Kyoto. The first poster featured a photo of Kiyomizu-dera Temple with the copy "It might be cooler to know more about Kyoto than Paris or Los Angeles." This book also includes a walk around Kyoto by actor Kyozo Nagatsuka, who has narrated the campaign since its inception, and campaign secrets from both photographer Katsuji Takasaki and copywriter Emi Ota. Enjoy the 20-year campaign and feel the urge to visit Kyoto again.

Product Specification

Contents of this book:

• Introduction
• Autumn (Kiyomizu Temple, Byodoin Temple, Tofukuji Temple, Ginkakuji Temple, etc.)
• Winter (Sanjusangendo, Fushimi Inari-taisha, Chion-in, Kinkakuji, etc.)
• Spring (Togetsu Bridge, Daigoji Temple, Kodaiji Temple, Heian Shrine, etc.)
• Early summer (Shisen-do Temple, Anraku-ji Temple, Jokoji Temple, Enryaku-ji Temple on Mount Hiei, etc.)
• Summer (Arashiyama, Kibune, Ishimizu Hachimangu, Manpukuji, etc.)
• Stretching out from the place of memories--Kyozo Nagatsuka's Adult Stroll in Kyoto
• A town of brilliant colors--Photographer Katsuji Takasaki
• 20 years of "Let's go to Kyoto!" -- Copywriter Emi Ota
• Kyoto Map
• Index