Casio Watch Complete BOOK 50th Anniversary Mook japanese

Product Description

This mook commemorates the 50th anniversary of CASIO wristwatches, covering the history, present, and future of G-SHOCK and other major brands. It introduces the fascination of CASIO watches loved all over the world. The 50th anniversary commemorative mook book is created with the full cooperation of Casio Computer Co. Aimed at G-SHOCK fans and Casio watch enthusiasts from the Showa era to 2024, it provides a comprehensive look at the evolution of each brand, including G-SHOCK, Casio Standard, OCEANUS, PRO TREK, and EDIFICE. This special edition is bilingual (Japanese/English) for fans worldwide.

Product Specification

The mook book includes an interview with Kikuo Ibe, the creator of the G-SHOCK, and extensive original coverage on the development of Casio watches. It also features:

• The revival of CASIOTRON, Casio's first wristwatch, after 50 years
• The history of the four Kashio brothers
• A detailed look at the CASIO WATCH COLLECTION since 1974
• Insights into G-SHOCK's influence in movies, music, sports, and fashion
• The latest G-SHOCK collections, including Full Metal, MR-G, MT-G, and MASTER OF G
• The present and future of G-SHOCK
• The top 5 Standard Casio Watches in terms of cumulative global sales
• The one-team process of making Casio watches
• 20 years of precision and beauty with OCEANUS
• PRO TREK's connection with nature
• The aesthetics of cars and watches with EDIFICE
• An overview of Casio's mother factory, Yamagata Casio
• Information on repair services for precious watches
• Selection of earth-friendly materials and sustainability initiatives
• Details on CASIO WATCH shops in Japan and overseas
• Personal stories from Casio employees about their favorite watches